BATTLECALL GUEST EXPERT: Walter Sanford, National Real Estate Trainer

Isn't it amazing how many choices you now have to find a realtor and a new home? Add to that all the services necessary to make you feel satisfied in your choice and it's a whirling world of choices. Until recently, the internet has just been fancy classified advertising on the computer, but now some of the top real estate agents all over the United States are offering wonderful services including some of the following:

A. Expensive services to provide you with real estate inventory based upon your particular needs.

B. Alternative compensation programs, meaning different ways in which a real estate agent can receive compensation for their services.

C. Pre-counseling a seller on the right approach to the demographic group most able to buy their home.

D. A complete listing of inventory that you can cyber-hop in the comfort of your living room and even tell you what your neighbor's house sold for!

All these initial services are wonderful for the buyer/seller in the thinking process. Through technology, your agent selection process can be made easier. You may ask yourself, "But why do I need a real estate agent?" Well, with all the information at your fingertips, many people believe that the real estate agents' days are numbered. In the reality, the top agents, the ones who are giving more service than expected, are bigger than ever. If you're a buyer, you can expect a top real estate agent to show you inventory that's not yet on the MLS or internet sites. If you're a seller, you can expect a top real estate agent to demographically pinpoint the type of buyer who will be looking at your home. Then he will plan a marketing campaign to reach that buyer to ensure top dollar for the home. Remember, real estate is still a localized business, and it requires a localized knowledge. The person who spends their life living that knowledge is probably the one who will be able to deliver you the best in results.

Good luck on your searches. Come back often so that we can provide additional tips on how you can use the internet and the new technology to your benefit.

Walter Sanford was one of the top real estate agents in North America for nearly thirty years, and now, he is one of the most requested speakers, trainers, and coaches. He has authored twelve systems and books on checklists, pro-active lead generation, affiliate lead generation, plus others mentioned in this article. You can hire Walter or buy his products by visiting his website for more details at waltersanford.com.